|Startup Marketing Conference|
Ultimately, you want sales. Every business does. But traffic alone – just eyes on the page – don’t always translate to that.
Think about social media, email marketing, and websites. They’re just ways to make your voice louder. If what you’re saying isn’t very compelling, what difference would it make?
You need content marketing, social media, email marketing, and everything else, of course. You need those channels. You need to integrate them. But you also need – more anything – a message, a story, a brand.
You could also call it a viral voice.
Forrest Dombrow and Hana Abaza will be talking about that in April, and they’re is the right people to tell the story. Forrest not only started 4 companies – he sold them, too – and the highly regarded VP of Marketing at Uberflip, Hana Abaza.
In their sessions, you’ll learn:
SFIMA STARTUP MARKETING CONFERENCE, FT. LAUDERDALE APRIL 9, 2015
Last chance to save 30% with code 'growth'
You know copywriting isn’t just writing. It’s writing that sells. And frankly, you probably aren’t very good at it.
That’s nothing against you, of course. You could even be the exception. You could be really good at it. But if you’re like most of us, you’re definitely not doing enough and it’s not your fault. You just don’t know how to do it.
But Neville Medhora does. He learned the hard way, too.
He wrote and wrote but never sold many people on it. Not on his copy, that is. But after he made a few adjustments, he converted more readers on the exact same products.
Why? He started to:
In this video he will explain why he uses Kopy vs. Copy and what is the difference...
Of course, there’s more than that. A lot more. And that’s why you should stop by his keynote in April.
You have a few things to run with now, but you need more.
P.S. Now’s the time to get your tickets to the Startup Marketing Conference. I waited to tell you until now because “P.S.” sections are a great place to put a CTA. Just ask Neville.
Dennis Yu, Co-founder & CTO, BlitzMetrics
Facebook is super powerful, delivering nearly magical ROI.
Retargeting via custom audiences is the core.
This is your step-by-step checklist to doing it.
Shameless plug: come to the growth hacking workshop Miami on April 10th and we'll do it together.
When you’re building your customer base, you have to do things differently. Your process will be more manual and more personal. It will take more time and it won’t scale.
At the Startup Marketing Conference in April, you’ll hear suggestions from 3 of the most recognized thought leaders in growth hacking:
Your market has a unique culture with unique problems. And your customers will talk about those problems in the hashtags they use. Those are your opportunities. They’re the things that matter to the people who pay you.
Consider it market research. You do it for SEO, right?
Well, hashtags are the keywords of social media.
So, keep your ear to the ground by keeping your eye on Twitter. A big part of growth is knowing exactly who your customers are and what they want.
That said, if you want to know more about startup growth, be sure to check out Zack's webinar, Chikodi’s Venturebeat posts and Laura’s book. You won’t regret it.
By Vasil Azarov
You turned your ideas into a Minimum Viable Product and acquired some customers. Now what? Investors want to see traction, and you feel that you need to ramp up your marketing efforts but don’t know where to start. As our conference is drawing near, I asked some of the Startup Marketing Conference speakers to share their expert advice.
In advance of the upcoming Startup Marketing Conference, I asked a few our speakers to share their favorite advice for driving user acquisition, engagement and growth. Here's what they had to say.
BI-WEEKLY GROWTH TIPS
GROWTH MARKETING TACTICS FOR 2015: WORKSHOP TOUR